The Sugatan Blog.
Explore our thoughts on customer journeys, advertising, marketing, social data, leadership, and social media news
How to NOT Get Lost in Your Facebook Ads Manager Spending 10k Daily
Up until recently, our agency hadn’t realized the importance of naming...
How to Find the Winning Audience in 2019
When it comes to Facebook, the game is constantly changing. Advertisers have...
How to Test Products and Creatives in 2019
A few months ago everyone (our agency included) was preaching about testing...
Knowing Your Audience And Understanding Their Why To Sell Them With Facebook Ads
When I first started running FB Ads I was fascinated… I remember discovering a...
How to Scale Facebook Ads Profitably in 3 Weeks
Last week was one of the best weeks of my Facebook ad buying career. I took...
3 Lessons Learned From the Black Week
There’s a lot to be learned from Black Week, especially heading into the...
2 False Beliefs People Have About Advertising on Facebook
Many people go into Facebook Advertising with false beliefs and...
Must Have Shopify Apps for an Ecommerce Store
Facebook ad campaigns are getting more and more expensive, so maximizing the...
How to Scale Your Winning Campaigns
We’ve been struggling ourselves with discovering how to best scale winning...